COVID-19 has hit businesses all over the world badly. Many of these businesses have realized that to operate online is not only the need of the hour but imperative to survival, what with most of the world quarantined due to the COVID-19 pandemic. Mobile app development is on an upward rise as the forced closure of physical spaces has led businesses to resurface online to continue to operate. Most tradesmen are realizing just now how important a mobile application is for their business. One of the most lucrative business right now are the grocery stores, and even they are trying to reduce physical traffic and to make people reach them online. The best way to do this is through a mobile application.
Surveys before the pandemic showed that 45% of shoppers prefer ordering their groceries online, but with the onset of COVID-19, these numbers have significantly increased. The rapid increase in grocery delivery apps has shown that it is a good business to get into right now, anywhere in the world. Grocery store owners can cash in on the trend by investing in developing a grocery delivery app.
In order to stay relevant, grocery stores must be visible to their customers online. This will help bring them on par with their competitors, as both big and small grocers have begun to understand that investing in a mobile app can advance their business by leaps and bounds. As we see the boom of technology, more and more businesses are reaching out to web development companies for help with mobile app development services. If you don’t, you have already become a dinosaur in this digital age. To capture business from the online market, online visibility is the first step for grocery stores.
Customer insights show that as time has progressed, the concept of physical shopping has dwindled because what was once considered exciting has now become a tiresome chore. Customers are no longer willing to travel to a supermarket to do something they can do from the comfort of their homes. As the novelty of physical shops decreases, so will their relevancy. A mobile app not only offers customers the ultimate convenience, but a well-designed app can save customers’ time from navigating through aisles and searching multiple shelves for one specific product. The cherry on top is the delivery service, which saves the customers the hassle of hauling grocery bags first to their cars, and then inside their homes. The same groceries can now be delivered right at their doorstep where they can pay for them.
Some key advantages that a grocery app can provide you with include having an order tracking system that helps both the customer and the grocer track the status of the order. You can also provide your customers with an option to get the grocery delivered to their homes, saving already busy people a lot of time. Having a smooth user interface is important to let the customer navigate the app easily. A detailed record of inventory can be kept through the app, which lets customers know which products are available or if a product is in stock or not and lets the grocer know what items to reorder. Customers can be encouraged to return to the app by having customer loyalty programs within the app and giving customers reward options. The app can also offer customers a variety of options to pay for their groceries, whether online or through cash on delivery. These options can be integrated into the app to provide a smooth shopping experience.
While mobile apps may be expensive to develop, grocery stores need to realize that this is a one-time investment and that the return on this investment is very high. Whether you choose to design a simple or a complex app is up to you, but choosing the right mobile app development service is extremely important. A reliable web development company must be picked, like Hul Hub, to ensure a quality mobile app. You can target existing and new customers both once the app develops. As a result, the app will generate revenues for as long as you choose to use it.
It is no secret that the world of the internet has changed how we live, and the mobile phone is the top device chosen to access the internet with 91% internet users using a mobile device to go online. This should be enough of an indicator for grocery stores to know that a majority chunk of their target market can be accessed through online platforms. As with anything else, time is money, and with the pandemic creating online business opportunities, this is the right time to develop a strategy for going online and making it work for your business.